The second-highest run-scorer in the history of Test cricket was branded 'Average Joe' by the West Australian newspaper after arriving for England's away Ashes trip.
Joe Root has racked up 13,543 Test runs - only India great Sachin Tendulkar (15,921) has more - but the West Australian focused on his fairly modest record Down Under with their frontpage headline.
Root is yet to score a Test hundred in Australia with his best knock across three tours - two of which he was captain for - the 89 he struck in the 2021/22 series at Brisbane.
Overall, the Yorkshireman averages 35.68 over 14 Tests in the country, significantly down from his career average of 51.29 in 158 matches.
The West Australian went on to describe Root as "a hero in the homeland and a pretender in Australia."
England captain Ben Stokes - who succeeded Root in that role in 2022 - was also , called a "cocky complainer" as the outlet said the all-rounder arrives "thinking dopey 'Bazball' can take the Ashes."
England's style under Stokes and head coach Brendon McCullum was dubbed "careless thrash batting."
Speaking to SportNews recently, Root said he knew much of the chat ahead of the series would focus on the fact he is still without an away Ashes ton.
"I am sure there is going to be a lot of talk around [me not scoring a hundred as of yet] but I feel ready for it. Big series are the ones you want to play in and contribute in," the batter said.
"I feel I am in a different place to when I last went out there. I haven't got the responsibility of captaincy and I am a lot more experienced.
"I have had a good couple of years coming in and I have learned good lessons from my previous tours there as a batter and senior player.
"If I am doing my role in the team then personal accolades will come but it's not the main focus. It's about winning that urn back as it has been a long time since we held it."
Speaking last week, former England captain and now SportNews pundit Michael Atherton said the media banter would not overly affect the visiting players.
Atherton said: "It's all a bit of good fun and par for the course, and it's not something that will unduly worry any of the travelling England cricketers.
"They'll know and be expecting it. It will also boil down to what happens on the pitch ultimately."
Since the end of the 2021/22 Ashes - which England lost 4-0 - Root has amassed 16 hundreds and almost 4,000 runs across 44 Tests at an average of 57.14, taking his overall tally of Test centuries to 39.
On how the batter could fare in Australia this time around, England assistant coach Marcus Trescothick added: "The way he's gone in the last couple of years will probably explain he'd be very comfortable with what he's trying to do and how he's playing.
"We've seen Joe really grow massively in the last three seasons. His game has gone to the next level, hence the reason where he is in the rankings [as No 1 in the world].
"You'd be very surprised if he doesn't carry on in that same sort of vein really with the style of player that he is and the quality performer he is."
All times UK and Ireland
